What it is: An easy-to-use, versatile eye pencil with an effortless glide and smooth, buildable pigment for unstoppable creativity. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil,...

Liquid glitter comes in a long-lasting, highly adhesive water-gel formula that doesn’t clump. Equipped with a fine tip for precise application. Can be used on eyes, nails or Cupid’s bow....

WHAT IT IS:Two monochromatic and versatile creamy palettes with innovative, ultra-pigmented metallic, marble and cream-to-powder eyeshadows that blend seamlessly to create an array of timeless looks – from soft, everyday...

WHAT IT IS:A limited edition,18-well eyeshadow palette packed with ultra-pigmented shades and innovative textures – everything you need to create an everyday look, a grunge vibe or sultry siren eyes....

The ultimate everyday palette! Own your power with this luxurious line-up of buttery-smooth golds, coppers, browns, and neutrals in a variety of textures including intensely pigmented mattes, creamy gel-liner hybrids,...

WHAT IT IS:Get icy with our latest collection! Be an icy baddie and jump on the icy eyes trend with our Icy Nude Eyeshadow Palette. Don’t be afraid to break...

Molds like gel, holds like glue! got2b Glued Water Resistant Spiking Gel is not only water-resistant but also sweat-proof. Explore different looks and enjoy ultra-strong hold until your next wash.This...

Say goodbye to protruding baby hairs and eyebrows. The got2b 2 in 1 styling gel for brows & edges is the ideal styling tool for your perfect look. Thanks to...

Gentle & Effective Sun Protection for Sensitive Skin This physical sunscreen is specially designed for sensitive skin, offering SPF50+ PA++++ protection without causing irritation. Using advanced powder dispersion technology, it...

Highly pigmented eyeliner defines eyes with lovely pearlescent glitters that play up and highlight eyes. Silky smooth formula glides on lids for precise and even application. Firm, tapered applicator tip...

Volumizing mascara pumps up and adds heft and curl to every single lash for an all-day-long noticeable fringe with every application. "Curl 24HR Tech" lifts lashes and holds the curl...

What it is: Allure Best of Beauty award-winning Liquid Glitter EyeshadowWhy we love: Allure 2020 Best of Beauty Award Winner! Quick drying, long-lasting, gel-base formula Infused with multi-dimensional glitter and pearls...

The key to well-behaved brows? Getting them under control…courtesy of 24-Hour Brow Setter eyebrow gel. The flexible, flake-free formula whips your brows into shape, then dries quickly to lock them in place....